From Guadalajara: Town of Tequila & Jose Cuervo Factory Tour

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Discover the history, tradition, and folklore of tequila on a trip from Guadalajara. Explore the town that gave birth to the drink, enter the Jose Cuervo factory, and visit the legendary agave fields.


  • Sense the deeply ingrained history of a world-famous drink in the town of Tequila
  • Walk through the ancient agave fields to see how the plants are harvested
  • Hear the traditional legend of how the gods gifted locals with a sacred drink
  • Visit the renowned Jose Cuervo tequila factory to learn about their process
  • Stroll through the main plaza of Tequila and buy lunch at your own expense


Embark on an insightful adventure in the state of Jalisco, perfect for all tequila fans. Take a guided tour of the town of Tequila with a transfer from Guadalajara. Explore the agave fields and learn everything about the production process at the most famous tequila factory. Upon arrival in Tequila, step into the agave fields, where the legend of this sacred drink's origins comes from. Your tour guide will teach about how the agave is planted, carefully pruned, and extracted. Once in Downtown Tequila, see the production of tequila at the place that created this process more than 200 years ago. Inside the José Cuervo factory of La Rojeña, the raw material is cooked, extracted, fermented, and distilled to obtain the traditional Mexican drink. Finally, take some time to explore the charming town. Feel free to purchase lunch from one of the many restaurants on the main square, including a high-end restaurant, property of the Jose Cuervo brand. You can also try some seafood, tacos, and street food, such as the traditional 'marquesitas'.


Hotel pickup and drop-off (if option selected) Transportation from Guadalajara Tour guide Entrance to agave fields and Jose Cuervo factory

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